Game of X v.1 by Rusel DeMaria

Author:Rusel DeMaria
Language: eng
Format: epub
Publisher: CRC Press

Entertaining Japanese Visitors

American and European developers were initially skeptical, but they could be won over. But how did you reach the Japanese, who rightly saw themselves as the leaders in the console business? Kevin Bachus tells one story in which the Xbox itself doesn’t figure in at all. “We were really courting the Japanese. We’d met with them a bunch of times, and we were really trying to get them on board.”

Bachus had the idea of putting on a party just for the Japanese visitors at E3, and he found a hostess bar that was similar to the bars he’d seen in Tokyo, but this one was in Torrence, less than an hour from the convention center. “So they showed up, they’re having a great time and there’re all these hostesses dressed in like elegant cocktail dresses, and they were sitting with the Japanese guys laughing at their jokes and making them feel, like, very friendly.”

As the evening wore on, their guests started to get more and more carried away. “They started ordering all this expensive wine. Japanese folks love red wine. They’re ordering basically every bottle of red wine in the place. Robbie (Bach) shows up, and they’re stinkin’ drunk. Robbie doesn’t drink, so he basically comes and goes. ‘Hey thanks so much, really looking forward to your support, we really hope you guys come on board, see you later.’ And he is out like a flash.” And after the party, Bachus got the bill. “I think it was like $26,000. I still have it, it’s like itemized for all the wine that they drank.”

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